Saturday, August 28, 2010

Chocolate Sales Up Despite Recession

Interesting article on Confectionery News.com reporting on research group Packaged Facts' report, Chocolate Market in the US: Trends and Opportunities in Premium, Gourmet and Mass Chocolate Products.  

“When times get tough and household budgets turn frugal, spending a few dollars on a good bar of chocolate becomes a terrific way to leverage a piece of indulgence,”

No real surprise there as we all know the feel-good factor that chocolate provides. They say that chocolate sales will increase by 3% per year until 2014 when they will reach $19 billion.

The report goes on to say that Americans are experimenting more with different flavors in their chocolate including things like lavender and blueberries for those looking for a healthier option and more way-out flavors like "bacon and cheese or ethnic flavors such as curry and chipotle".  

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